Friday, June 09, 2006

1 Brutally Effective Kickbutt Dentist: Dr. John C. Mason of St. Charles He's "Customer Passionate"

First off, for the next several months I'm going to be sharing with you secrets from my "Customer Passionate" series. This will include highlights and even real up close and personal interviews with experts ...women and men who are really "Customer Passionate" toward the client.


Dr. John C. Mason = "Customer Passionate"

Today we'll highlight none other than Dr. John C. Mason of St. Charles. He's an amazing Dentist who really reveres his customers and you can tell with every smile. While there are some Dr.'s in the dental and medical field who have great manners with their customers there are many who could definitely learn so much more from Dr. Mason. Dentist like him are very rare.

You see he has great patience and tenderness to go beyond normal expectations. You know the kind of experience you normally don't receive in the dentist chair. I know this first hand since I've seen him in action. And even when he works you can see the gentleness in the way he communicates with his patients.


You can tell that he loves his work.

All the way down to the way he handles procedures like giving shots and going over X-rays or problem areas. You never sense that he focuses on you as a dollar sign even though you know they'll be money exchanging at the end of the transaction. But I've also seen Dr. Mason work with his most financially challenged patients in a way that brings dignity and integrity to the process. In the end you walk away feeling endeared and respected. I could say so much more about Dr. Mason but you don't have all day so I'll let it end here. Thanks so much for the opportunity.

Your Servant,

Deremiah, *CPE

Friday, April 07, 2006

TARGET Misses the Bullseye but their Customer Got IT!

Have you ever been in search of batteries? Then all of a sudden you became overwhelmed. So many different types. So many different brands. I thought this is crazy. Don't get me wrong more is better! But more is also a lot MORE confusing. I learned from sales more choices doesn't always make your customer more happy to buy. Just the direct opposite. Most of the time it just creates more internal confussion. Has that been your experience too?

Well today as I was becoming even more confused over what batteries to choose. Should I buy Alkaline? Or should I buy Nickel batteries? Would the Lithium batteries be what I need? Or would the slick little, neat little, silver & green batteries that are rechargeable work better for me? Yeah those were the Nickel Metal Hydride batteries. I'd pay close to $3.00 more for the rechargeable battery kit with 4 batteries included. I'm thinking... would the 4 batteries be far more worth it to me than to buy batteries I'll end up throwing away?

As the many brands, types, colors and designs were swimming in my head as I squatted in the store crouched in front of the battery display case, a young teenager asked me "Are you finding everything okay?" I told him no! What's the difference between all these batteries and why should I choose the NMH batteries over the throw away Alkaline? He stood there explaining to me the differences and why he felt that my best choice would be the Lithium rechargeable batteries. Well after searching for another five minutes we did not find any! Only the NMH batteries were there.

Then he and I began to talk a whole bunch about computer related things when out of the blue a man walked up to him and said "were about to leave now". This older man was actually his father. Now I'm really blowed away because all the time a young kid has been taking care of me as if he were a TARGET clerk. He said I love the challenge of learning anything about technical information.

So the next time you're confused about your next purchase don't get frustrated or even thrown off guard. Just pray for a guardian angel in the form of a technically intellectual young kid who knows more about providing great customer service than the workers in the store. Well TARGET missed the bullseye today but their customer got it!

Tuesday, January 31, 2006

Coretta Scott King a real Customer Servant. A Real woman of Influence!

When I think of Coretta Scott King I think what a great woman! You see she devoted so much of her life to her husband, her children but at the same time she brought such wonderful new meaning to the word service. She was wise, patient and willing to serve the world. Besides that she was a Great Customer Servant.

What do I mean by that? I mean her devotion to others is more than self sacrificing...It was what every employee for every corporation should strive to maintain. The heart of her work rest in what all companies should reveal to every customer they have the power to influence. Great service is not hidden but like a beacon it pours forth across cultures and civilizations.

And Coretta Scott King was an amazing influencer. A wonderful light for other women and children but also for men. She was a lighthouse for corporations who have lost the passion to continously repeatedly provide consistent service. She will be greatly missed and I believe she was a real Customer Servant.

Simultaneously mastering the ability to be a great servant of the world and at the same time a great servant of hundereds of small communities everywhere. Mrs. Coretta Scott King gave up her own hopes and dreams to remain committed to the dream of a King.

Your Servant,

Deremiah, *CPE