Sunday, December 17, 2006

Confessions of a Customer Passion Evangelist

Every now and then you've got to come clean. Put it all on the line.

Like a sinner at the altar, you know that G-d knows. So who yeah foolin? Yeah he saw you when you did it. So there's no sense in playin' games. Beatin' round the bush. Today's one of those day's. So will you listen closely? I know you're not G-d but try to act like it. And while I'm spillin' my soul please don't interrupt. Are you ready for this? Thanks for listening.

It's 3:09 pm and I'm sittin here in my chair in front of the computer. Thinking about all the times I forgot to really geniunely listen to my customers. You know with the kinda heart felt listening that's required when you're really paying attention. Can't you see the worst thing you can ever do in Sales (or any business where you've got customers that have the potential to purchase something new or additional) is forget how valuable listening to them really is. Well that's what I forgot to do.

I can't ever remember a customer yet that has been so impressed with what I value that they sign up and buy into what I'm selling immediately. Even the worst customer wants to feel valuable in the eyes of those who are trying to do business with them.

Simply put

"I've sinned!"

By failing to show my client I really cared.

All the customer wanted was a little love. But I must have been too busy thinking about what I needed. So neither one of us got anything out of the experience except for disappointing moment. Hopefully that'll be the last time that Happens. Has this ever happened to you? If it has just repent to your customer and never do it again. I've found most customers have forgiving hearts.

So I'm not going to be long on this a matter of fact this is where it ends. That's all I needed to say...I just wanted to confess. I think I feel a little better now that I've got that off of my chest. Hi Mr. Customer! It's me your Customer Passion Evangelist, Deremiah, *CPE.

Is there anything else I can do for you?

Your Servant, Deremiah, *CPE

True Confessions good for the soul.