1) EVERY GREAT BUSINESS IS BUILT ONE TRANSACTION AT A TIME...
Now if you have one customer you can build a great business. Do you have at least one customer?
We're they "Happy" with the service you performed?... I mean happy enough to tell others?
If they weren't then it's time for you to tweak your business until you get "Happy Customers". People buy emotionally and then logically talk themselves into why the transaction makes sense.
2) MAKE CUSTOMERS FEEL "UM..UM... GOOD"
If you make your customers feel good while they're --Caught Up--- in the buying experience guess what? Like Arnold Schwarzenegger, They'll be back! We love to come back to what feels good.
If your customers refuse to come back, Guess What? They're not feeling good. You need to make them feel good. And I've got 29 customer secrets that make them feel "Um..Um...Good.
3) CUSTOMERS JUSTIFY THEIR PURCHASES...
In other words were moved by what we want and we justify our purchases. So your mission in life (IF you want to have a successful business is to "MAKE YOUR CUSTOMERS FEEL GOOD" about the transaction and they'll automatically justify their purchases.
4) EVERY TRANSACTION MUST BE UNFORGETTABLE...
Make each and every single transaction with your customers an UN-forgettable experience. Can you do that? Because if you can't do that...business isn't for you. Every time your customer finishes the purchasing transaction they should be walking away from the experience feeling Great about it.
5) THE KEY TO BUILDING BUSINESS IS "HAPPY CUSTOMERS"...
Okay let's imagine you did have one "Happy Customer". Were they satisfied as all get out about the work you did? If they were...You can grow your business as BIG as you want. Just by repeating a similar experience with every customer you have.
6) ASK FOR REFERRALS ALL THE TIME...
(If you're not doing this you're "Working Too Hard" for your money)
You Can't forget to ask every "Happy Customer" for a referral. Completely, emotionally satisfied customers, LOVE to give referrals.
Now don't be afraid to ask them. And ask your customers over and over again. They love telling others about how you made them feel-so-good. Some people love to you about things they know you're not experiencing.
So recruit your customers. They love that feeling...the feeling that YOU need them.
Well that's the six keys to creating "Happy Customers". Use it or lose it...it's made me wealthy and I mean in ways that surpass the money I've been paid.
Is there anything else I can do for you?
Your Servant, Deremiah, *CPE (Customer Passion Evangelist) www.deremiahcpe.com
C-reating P-assionate E-xperiences
by Deremiah *CPE
